Shailendra Dubey

SEO Checklist for Developers

1. URLs should be static with the theme of the specific page content ( i.e on Flagstaff Arizona Hotel page url should be flagstaff-arizona-hotel)

2. Put the Product/Services/Catagory Name in “h1″

3. Call the Same Page Product/Services/ Heading to the title

4. Call the Same Page Product/Services/ Heading to the meta’s if given separately.

5. Get the product/ services name ( keyword ) into product/services description

6. As much possible highlight the products/services with “em” “i” “u” “b” “strong” tags.

7. Keep the url, short, specific and keyword oriented not just like most “on the fly” urls.

8. Define image alt as per image dont just put any keyword forcibly.

9. While creating sitemap for dynamic site keep in mind it covers almost all the pages which have description and content. And give each url a very specific title ( as per page content/product/services.)

10. Create a Robots.txt

User-agent: *
Disallow: /cgi-bin/
Disallow: /tmp/
Disallow: /private/
( this example gives permission to all robots. but keep them out of crawling cgi-bin, tmp and private folder. You can add dir to ristrict as per your need). More examples : http://en.wikipedia.org/wiki/Robots.txt

11. Use the Anchor Text ( Hyperlink the Product name in content with most specific page).

12. Try to make Navigation User Friendly as well as search engine friendly. Simple and easy navigation fancies Visitors as well as robots.

SEO Checklist For Web Designer

1. Design The Website Not Just as per SEO point of But it should be very elaborate so the visitor can quickly guess the business of website in a glance.

2. Most Possibly Try to put the content side from topmost and from the very left ( But dont compormise with the design layout or quality.)

3. Try to Design the Navigation from topmost or top left as much possible ( But dont compromise with design layout)

4. Try to Highlight all the Product /Services or Main categories on Home Page if Possible ( This will help the users to have easy access of all the products in single click and also it will help Search Engines to crawl the product/services pages instantly.

5. Name all the Gifs as per theme and product or services gifs with full product name i.e. a gif of candle lights should be named as candle-lights.gif not like prd1 or product1.

6. Put the Product Names/ Services Names in Text Not a Gif ( For Coders).

8. Rename Spacer.gif/pixel.gif/zero.gif as the main client product/services like( if there is a handicrafts supplier use it as handicraftssupplier.gif)

SEO Tips for Flash Designer

1. Make text basis representation of the flash using noembed tags.

2. Put the swf name full and as per the accurate services if the theme is multimedia fireworks.. Use multimedia-fireworks.swf instead of using just fireworks or multimedia.

3. usually embed with a HTML or any static page and provide meta description and title for the page.

4. if possible copyright, sitemap, terms and condition link keep on page instead of using text. Give a Static Navigation of each flash page ( Of Product/Services/About).

5. Provide a title and description for instances.

Find this information :

Now that you’ve provided information about the entire document, you can provide information about Stage objects included in the document.

Select the “ABC Company Logo” along the top of the Stage. In the Accessibility panel, enter ABC Company – Product 1, product2, services, 1, services 2 in the Name text box. Enter an elaborate keyword rich text in Description text box.
With the Accessibility panel still open, select the Dealers button on the Stage.
Information in the Accessibility panel changes to reflect Accessibility options for the selected object.

In the Accessibility panel for the Dealers button, you do not need to provide a name in the Title text box, because the button includes a text label that the screen reader will read. If you did not want the screen reader to read the text in the button, you could deselect Auto Label when you set up accessibility for the document.

In the Description text box, enter Links and also provide link title or link alt.
It is helpful to design a site as per search engines.

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